If there is one thing that has changed in the past 7 years, it’s that consumers have gotten search crazy. And when a consumer comes across inaccurate data, which is often, they get the search crazy blues.
Within the past week Gary and I set up a great new search tool for buyers. It’s a consumer-focused version of the actual MLS system.
Yes, you can now search the real Arizona MLS!
This search-only system can be found at www.CentralScottsdaleMLS.com. Once you are here, you are literally staring at the Arizona Regional MLS system. It’s a very clean, user-friendly system that features refined search, map search and plenty of flexibility. Look up residential, rentals, land and lots, commercial – everything that we as Real Estate Professionals search the real Arizona MLS for can also be found by you.
Why would we give the consumer access to something like this? Simply put – accuracy and transparency. The major portals such as Zillow, Realtor.com, Trulia, Redfin and others have well-known issues with data accuracy. 3rd party portals have lingering listings that have long sold, or some may take up to 3 full days to refresh listing status. CentralScottsdaleMLS.com is updated in real time with no refresh lag.
In terms of transparency, did you know that brokers have the right to not send, or “syndicate” listings to the portals? And that sellers also reserve the right to withhold their own property listing from portals? Because of this, no portal has every single one of the active listings.
Except for ours, because it is the actual MLS.
Creating an account allows the consumer to communicate directly with us regarding specific properties, creating a collaborative platform not available within a 3rd party system. And to top it off, it’s all without annoying advertising, charts, graphs, interest rates and other distractions that get in the way of finding the right property. It’s pure property search.
Please take a look at the video below. We set up both the agent-only MLS search and CentralScottsdaleMLS.com side-by-side so you can see just how alike they are. If you have any questions about the system, please contact us.